Bachelor of Business Administration Management Concentration

Financial statements are an essential tool for business decision making. In this course, financial statement users’ needs and decisions will be examined, and the principles of the accounting cycle will be explored. Specific elements of financial statements will be examined, and the related accounting principles will be discussed. Financial statement analysis and internal control evaluation will supplement and support the exploration of financial reporting.

Industry use of analytics and business productivity applications is critical to office workflows and evidence informed decision making. This course introduces applied computing to develop skills in applications such as spreadsheet, word processing, and database through the structured query language (SQL).

Effective communication is crucial in today's business landscape. This course is designed to equip students with essential business communication skills. The objective is to enhance students' ability to communicate professionally and adeptly in diverse business settings. Key components of the course include developing fundamental research skills, honing critical reading and writing abilities, crafting structured business reports, delivering compelling oral presentations, and employing interpersonal communication techniques to effectively convey messages and forge robust relationships.

Microeconomics examines how individuals, firms, and societies use their scarce resources to attain economic goals, and how different economic systems try to solve this central problem of scarcity. Students will learn how individuals make consumption decisions and how firms determine how much to produce and what price to charge for products/services given their costs and the market structure of the industry they operate within. The topics of public sector economics, labour market fundamentals, environmental economics, and income inequality are also examined.

Governments focus on three key indicators of economic growth: real GDP, employment, and inflation. Managers need to understand how governments implement their fiscal and monetary policies to achieve the goals of economic growth, low unemployment and stable price changes at the national level. In this course, students will analyze and evaluate how changes in fiscal and monetary policy affect the economic and business environment. In addition, learners will explore the role and interconnectivity of consumers, businesses, government agencies, financial intermediaries, and trading partners, as they exchange goods, and services.

In the current diverse and changing workforce, human resources management leverages employee differences to help organizations gain strategic competitive advantage. Students will explore the role of human resources management and examine the legal and environmental context of human resources in this course. Students will also identify the functional areas of human resources management including planning, recruitment, selection, training and development, performance management, total compensation, workplace health and safety, and employee and labour relations.

Marketing is at the heart of business success and growth by meeting customer needs and generating revenue. Students will learn key concepts, strategic marketing planning, methods of analysis, and tactics critical to understanding buyer behaviour and creating value for customers. Emphasis is placed on understanding the strategic marketing planning process. Students will conduct an environmental scan, identify target audiences and apply the four marketing mix components of product, price, place, and promotion.

Mathematical reasoning skills are required to support day-to-day business operations. Students will build on their existing mathematical competencies and apply them to a business context. The learners will gain practice and confidence to evaluate transactions encountered in the business world.

All successful businesses execute the four fundamental principles of management: planning, organizing, leading, and controlling. Students will use strategic analysis to examine how these four integrated principles work to create a solid foundation for best management practices in any organization. The students will achieve this through case studies, class discussions, and course activities.

The principal role of a manager is to achieve desired organizational outcomes through people. Students will discover principles that will enable them to recognize and influence human behavior in organizational settings. Utilizing a variety of models and frameworks, students will learn to support, develop, and motivate others to achieve individual, group/team, and organizational goals.

Accounting information is used for decision making, planning and control, as well as performance evaluation. This course is an introduction to managerial accounting that balances the preparation of accounting information with its use for decision making.

An understanding of Canada’s laws and legal system is necessary for business graduates as law is a fundamental part of business. Students will explore several important areas of the law, including constitutional, tort, insurance, contracts, intellectual property and employment. Students will learn how legal disputes are resolved and how an understanding of basic legal principles can help a business minimize potential liability.

Understanding Information Systems helps users of various systems support activities and processes within an organization. Students in Managing Business Information Systems examine key concepts and principles related to information systems. Students learn about cross-functional processes and the systems available to help manage a variety of processes.

The ability to effectively persuade and engage an audience through effective written and oral communication is a fundamental career skill. This course equips students with the necessary tools and techniques to excel in this essential aspect of business. Students will delve into current issues and problems, conducting research to develop documents, reports, and presentations. By applying critical thinking and analytical skills, students will enhance their proficiency in academic and business writing, enabling them to produce compelling and impactful content. A key focus of the course is the integration of evidence from various sources to construct persuasive arguments. Through the examination and analysis of sample texts, students will acquire a toolkit of professional-level writing and communication techniques. These skills can be applied across diverse communication scenarios, empowering students to excel in any professional setting.

Business insights developed through descriptive analytics have transformed and are key to evidence-informed decision making and efficiencies. In this course, students gain skills by completing analytics projects introducing design principles for creating meaningful displays of quantitative and qualitative data. A major focus is on descriptive analytics, including data analysis and data visualization. This focus is comprised of understanding, manipulating, evaluating, and presenting the many complex data and information streams that drive today’s businesses and organizations.

Organizations must continuously innovate to survive and thrive. Employees often have unique insights into organizational improvements. Intrapreneurs are those who think like entrepreneurs within established organizations. This course will explore strategies that intrapreneurs can use to identify and implement innovations that complement existing organizational structures and goals.

Operational efficiency and effectiveness are integral to achieving competitive excellence. Operations management is the study that seeks to understand, explain, predict and change the organization and the transformation process. Students will examine how the 5 Ps of Operations Management (people, plants, parts, processes, planning and control systems) interact to generate operational success.

Employees with project management knowledge are becoming more valuable to organizations as they compete in the ever-changing landscape of today’s economy. Incorporating the project lifecycle, from conceptualization to termination, this course emphasizes the technical and people skills required to deliver projects in scope, on time, and on budget in order to meet client expectations.

Developing a strategy to outperform competitors is a fundamental skill in the strategic management process. Students will use strategic management concepts, situational analyses, and analytical tools to understand strategy development and execution in any organization. Students will apply course concepts to manage a virtual company in a live business strategy simulation.

Data analysis and statistical evidence can provide valuable insights for businesses and lead to better informed decisions. In this course, students will learn introductory statistical principles and methods. Students will apply descriptive statistics, probability theory, hypothesis testing and regression analysis to evaluate business problems and/or small case studies.

Unethical behaviour can create risks and damage to businesses and their stakeholders. Some of the practices in the business world have led today’s managers to weigh the consequences of business decisions from an ethical lens. In Applied Business Ethics, students will develop a personal moral compass, review applicable concepts and theories, and utilize a conceptual framework to help guide ethical behaviour in a business environment. Students will apply relevant theories and ethical decision-making to common business ethical issues, including the corporate social responsibility of business organizations

Managers of all disciplines are involved in financial and investment choices of the corporation. This course prepares non-financial managers with the literacy required to participate in this decision-making process that achieves the goal of maximizing stakeholder wealth. This is undertaken with the view of managing the risk return tradeoff.

Dynamic business environments require leaders to mobilize others by creating a culture where people are motivated to transform challenging opportunities into extraordinary successes. Students will examine concepts and models to provide fundamental frameworks towards developing a personal definition of effective leadership. Students will assess their own personal leadership style and learn how they can develop leadership skills to enhance their own potential and contribute to organizational success. As students discover their potential, they will develop a personal leadership practice wherein they will be ready to take on the challenge of effectively leading others.

Government in all its levels and forms significantly impacts the management of an enterprise. Students will focus on the practical implications of public administration and the differences between private and public sectors. Students will examine governmental policy and decision making at the federal, provincial, and local levels with an emphasis on how government functions through historical, contextual, and theoretical perspectives.

In any organization, managers must accomplish desired outcomes by recognizing and influencing human behaviour. This course explores current research and best practices related to employee performance. Utilizing the scholar-practitioner framework, students will engage in ways which prepare them to assess and influence human performance in support of desired organizational outcomes.

Critical thinking enhances students' decision-making abilities in their personal and professional lives. Students will employ critical thinking frameworks when proposing, defending, and critiquing decisions. Recognizing personal bias and using creativity and logic, students will develop their problem-solving skills.

Developing a strategy to outperform competitors is a fundamental skill in the strategic management process. Advanced Strategic Management expands the theoretical base established in the Strategic Management course, to examine phases two and three of the strategic management process –strategy formulation and strategy implementation. In the strategy formulation segment, students examine the distinction between business and corporate level strategy requirements and ensure the chosen strategy meets society’s ethical, social, and environmental sustainability expectations. Strategy implementation emphasizes superior strategy execution as another path to gaining competitive advantage. The course utilizes case studies and an expanded business simulation that incorporates the development of strategic plans.

Understanding the process of new venture creation is essential to entrepreneurship. An effective plan for a new venture can make the difference between success and failure. This course will lead students through the process of choosing a path to entrepreneurship, assessing the feasibility of the venture, analyzing and planning the critical elements for a new venture, applying venture creation tools to the planning process, and taking steps to launch the venture.

Individuals and organizations must learn to innovate to succeed in an increasingly competitive world. Design Thinking is a systematic approach to innovation that includes applied creativity, collaboration, prototyping, and experimentation to drive innovation. In this course, students will learn the core principles and tools of Design Thinking and how to apply them to challenges in business and society.

An innovative business idea is not enough to overcome the high rate of failure among new ventures. This course will use the Business Model Canvas and Lean Startup concepts to teach students how business modeling can be used to minimize business risk. Students will learn how business modeling can be used to deliver value to customers and in turn make money. Business modeling concepts will be applied to start-ups and established organizations looking to defend and evolve their business.

Businesses in Canada are called to action through the Truth and Reconciliation Commission to adopt the United Nations Declaration on the Rights of Indigenous Peoples (UNDRIP) as a reconciliation framework. Through this course, students will learn to apply the principles, norms, and standards of UNDRIP to a business’ policy and core operational activities involving Indigenous peoples and their lands and resources.

Performance Management is an ongoing process that involves a continuous cycle of setting goals and objectives, observing performance, and exchanging feedback. Performance Management ensures that employees’ activities and outputs are consistent with the organization’s goals and, consequently, help the organization to optimize performance. Students will be able to choose an appropriate measurement approach and implement a performance management system.

Great marketing begins and ends with a solid understanding of consumer behaviour. Students will focus on how the consumer interacts with their environment, and how the purchase and use of products is an outcome of this environment. Practical case analysis at both the strategic and tactical level will be used to demonstrate how appreciation of consumer behaviour can lead to a long-term competitive advantage. Students will conduct consumer psychology research with the aim of solving real-world organizational issues.

Business success is driven by the ability of an organization to process, analyze, and adapt to change. In this course, students will use business models and theories to analyze companies and provide recommendations to improve operations. The underpinnings and application of change processes, strategic development, leadership, and company structure are examined to implement successful organizational change.

Managers must understand how organizations relate to their environment and what they need to function effectively in a fast-changing world. Students will examine tools and frameworks used to evaluate and understand why some organizations grow and succeed and others do not. Students will learn how to apply organization design concepts to analyze and diagnose what is happening in an organization and recommend changes to keep the organization competitive.

The use of competitive analysis assists managers to understand and predict critical market-changing forces. This course focuses on using a variety of business analysis methods, tools, and techniques to answer important questions regarding the enterprise's ability to compete. Students apply these methods to produce, present, and defend insightful competitive analysis and action recommendations.

The effective management of supply chain relationships is integral to every organization. The objective of the course is to gain a pragmatic understanding of how supply chain decisions impact the performance of the firm by minimizing costs and increasing value to upstream vendors and downstream customers. Within the organization, students will integrate logistics, marketing, operations, and sourcing to optimize the supply chain. Students will assess the alignment of domestic and global supply chain strategies to business strategy.

Businesses are increasingly pursuing global opportunities. International Business is the study of business decisions in a global context. The course provides an overview of macroeconomic factors influencing the decision-making process by understanding the processes, opportunities, and challenges in global markets. Students will examine all aspects of decision-making to set up a business from the idea stage to implementation in foreign markets.

The BBA Capstone Project is two 3-credit senior-level applied courses and students need to enroll in both courses (CAPS4485 and CAPS4486). Employers seek graduates who take comprehensive approaches to leading and managing projects. In this course, students will incorporate knowledge from previous courses to show competence in the field of Business Administration in an active work setting. The Capstone experience prepares students well to add value in a work setting immediately upon graduation. In Capstone I, students will consult with external stakeholders (employer/mentor) to establish project scope, conduct required research, and develop, present, and defend a project plan.

The BBA Capstone Project is two 3-credit senior-level applied courses and students need to enroll in both courses (CAPS4485 and CAPS4486). Employers seek graduates who take comprehensive approaches to leading and managing projects. In this course, students will incorporate knowledge from previous courses to show competence in the field of Business Administration in an active work setting. The Capstone experience prepares students well to add value in a work setting immediately upon graduation. In Capstone II, students will consult with external stakeholders (employer/mentor) to implement the project plan established in CAPS4485 adapting to dynamic environments as required. Finally, students will present and defend implementation results to stakeholders and make recommendations for future action.

A business plan is essential to the creation of a new business. In this course students will create a comprehensive business plan synthesizing previous learning in areas of ideation, feasibility tools, research methods, and the business planning process. New venture creation demands creativity and effective execution. The outcome will be to present the business plan to professional judges.

Equipping themselves to be successful in workplace and business negotiations is a growing requirement in for any business professional. In this course, students will practice the different approaches to negotiation depending on the workplace situation. They will identify tactics, issues, interests and methods to create mutually beneficial outcomes. As well, they will utilize various skills and techniques to enhance their personal negotiation style in various workplace settings. Students will review the different impacts on negotiations such as culture, gender, power and motivation.

Marketing managers seek to harmonize the mission, objectives, and resources of the firm with the needs and opportunities in the marketplace to drive a successful marketing strategy. In this senior-level course, students will research, interpret, and evaluate information in order to design a detailed, customer-focused marketing plan for implementation by a real-world client.

Professional salespeople and sales managers provide a critical link between businesses and their customers, especially in a business-to-business context. Using analytical tools, students evaluate the sales management environment and the elements of the selling function in relation to the overall business success. Based on this analysis, students recommend performance-enhancing sales management strategies. Students also learn and demonstrate networking skills to build and maintain business relationships.