Digital Design Visual Communication Design Concentration

Diploma

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The Digital Design program allows students to explore the intersection of visual design, user experience/user interface (UX/UI) design and web development. Through a blend of theoretical concepts and hands-on practical experience, students will learn to conceptualize, create and deploy user-centric design projects that engage and resonate with modern audiences.

The Visual Communication Design concentration focuses on the intricacies of visual identity and advertising design. Students will have the opportunity to explore the power of colour and illustration as vibrant tools of communication.

Our Digital Design program also offers a concentration in Web Design. Explore both options to discover the path that best fits your interests and career goals.

Upcoming Intakes

Select your preferred intake to see relevant program information. Program details, including tuition and course information, may vary by intake.

Selection Start Date Delivery Mode Time Campus Length Domestic Status International Status
Sep. 02, 2025 (Fall) Hybrid Weekdays - Daytime Main 2 Years (Full-time) Open Open
 
             
 

Swipe table to view more information for each intake.

Delivery Mode

  • In-person - All your class activity will be delivered in person, on campus.
  • Online - All your class activity will be delivered online.
  • Hybrid - Your classes will be a mixture of in person and online learning. You must be able to come to campus and participate remotely online.
  • Your choice - Your program offers a variety of class delivery options (in person, online, or a mixture of both) and you can select which type of classes to take. If you wish, you can complete your entire program either in-person or online.
  • HyFlex - All your classes are delivered for simultaneous participation in person and online. You can choose daily to attend your classes in person or join remotely online.

Time

  • Your choice - You can select class times and days that fit your schedule. There are a variety of class options for you to choose from including daytime, evening, weekdays or weekends.
  • No set time - No set class days or times, content is access on-demand. You can complete your studies on your own schedule within the scheduled class dates; may have set due dates and deadlines.
  • Evenings & Weekends - Classes are scheduled after 5 p.m. on weekdays or anytime on weekends.
  • Weekdays - Daytime - Classes are scheduled on weekdays, typically start before 6 p.m.
  • Weekdays - Evening - Classes are scheduled on weekdays, typically start after 6 p.m.
  • Weekends - Classes are scheduled on Saturdays and Sundays.

Campus

Any in-person components of your courses will be delivered at this campus location.

View Campus Map

Length

  • Full-Time - This is the standard length to complete the program, with a full course load per term.
  • Part-Time - Students follow a structured schedule of classes so they can progress in their studies part-time while balancing everyday life.

Domestic Status

The program availability status for domestic applications is updated as applications are reviewed and assessed. Program availability is subject to change without notice.

  • Open - Program intake is accepting applications. If you apply and are qualified, you may be offered admission or be waitlisted. Open does not guarantee a seat.
  • Waitlisting - Program intake is accepting applications, but qualified applicants will be placed on a waitlist.
  • Closed - Program intake is not accepting applications.
  • Upcoming - Applications will open soon for this intake. View the upcoming terms for open dates.
  • N/A - Not available for this intake.

International Status

The program availability status for international applications is updated as applications are reviewed and assessed. Program availability is subject to change without notice.

  • Open - Program intake is accepting applications. If you apply and are qualified, you may be offered admission or be waitlisted. Open does not guarantee a seat.
  • Limited - For international applicants, the program intake is now only available if you already have a valid study permit.
  • Waitlisting - Program intake is accepting applications, but qualified applicants will be placed on a waitlist.
  • Closed - Program intake is not accepting applications.
  • Upcoming - Applications will open soon for this intake. View the upcoming terms for open dates.
  • N/A - Not available for this intake.

Credit programs that accept international applicants also meet the eligibility for the Post-Graduation Work Permit program, including programs with a Hybrid delivery mode. Each student is responsible for maintaining their eligibility throughout their studies.

Spark your Creativity in Visual Communication Design

From mastering the art of visual storytelling to harnessing the power of color and illustration, students in our Digital Design diploma with a concentration in Visual Communication Design will learn to craft compelling narratives and impactful designs that captivate audiences. 

Craft Persuasive Visual Identities: Dive deep into the psychology of design and branding, learning to create visual identities that resonate with diverse audiences. 

Explore the Power of Color and Illustration: Explore how color theory and illustration can elevate messaging, creating visually compelling narratives that leave a lasting impression. 

Develop Strategic Advertising Campaigns: Learn to integrate impactful imagery and persuasive messaging, mastering the art of creating advertisements that stand out in today's competitive landscape. 

Blend Artistry with Strategy: Gain practical experience in designing for print, digital media and interactive platforms, ensuring your designs are both aesthetically striking and strategically effective. 

Excel in Collaborative Environments: Collaborate effectively with peers and professionals, demonstrating ethical conduct, effective communication and alignment with industry standards and workplace expectations 

At the end of the program, students will have the skills and confidence to explore their artistic vision with real-world impact – shaping the future of brands and communications in the digital age. 

Career Outcomes

Job Opportunities

  • Ad designer
  • Branding specialist
  • Content strategist
  • Creative director
  • Digital content creator
  • Digital marketing specialist
  • Front-end web developer
  • Graphic designer
  • Interaction designer
  • SEO specialist
  • UX/UI developer
  • User experience designer
  • User interface designer
  • Visual designer
  • Web designer

Industries

  • Web and graphic agencies
  • Marketing and communications
  • Public and private sector

Grad Employment Rate

Employment rates are reported by NAIT alumni, are for information purposes, and do not guarantee future employment opportunities. Please note that data for newer programs may not be included within this report.

Download report

Build your resume before you even graduate

Explore work experience opportunities that help grads get hired even sooner.

View Work Integrated Learning

Work Experience Placements

Students in this program gain valuable work experience with Work Integrated Learning (WIL). WIL is a form of experiential learning that integrates academic studies with relevant work-based learning. The WIL placement in this program is a Co-op.

Co-op

A Co-op provides experience in a workplace setting related to the student's field of study. The number of required work terms varies by program; however, the time spent in work terms must be at least 30% of the time spent in academic study for programs over 2 years in length, and 25% of time for programs 2 years and shorter in length.

Duration 15 weeks
Compensation Yes
International Students Co-op Work Permit required
Placement Identified By Student - Submits resume to employers to apply for WIL positions.
Student Interview Required Yes
Benefits of a Co-op
  • Understand more about career opportunities, expectations and requirements of the professional field
  • Gain the opportunity to apply classroom knowledge in a real-world environment
  • Create networking opportunities in your chosen industry
  • Develop and improve communication, interpersonal and employment skills
  • Gain confidence in your professional skills
  • Practice job placement skills including job search, resume preparation, interviewing
  • Explore career options and program specialization within the industry
  • Improve application for future positions by gaining industry experience and increasing your employability
  • Possibility of employment after graduation
  • Potential financial benefits if the placement is paid
Finding a placement
  • Create a profile on NAIT's job board, Career Connect
  • Create and maintain a current resume, cover letter and list of references
  • Apply for positions on Career Connect
  • Prepare for, and attend, employer interviews
  • Coordinate and communicate with your WIL Coordinator
  • Be flexible, professional, and participate fully in the recruitment process
  • Be aware of the anticipated outcomes of the placement
  • Notify the coordinator for your program once you have an employment offer and sign a WIL Agreement

Courses and Advanced Credit

Current and recently admitted students can find information and updates about their program on their My Program page in the MyNAIT Portal. To monitor your course progress and the courses still needed to graduate, visit your Academic Progress Report.

Advanced Credit

You may apply for advanced credit once you have been accepted into the program. Advanced credit can be Transfer Credit (for completed post-secondary courses) or PLAR (Prior Learning Assessment and Recognition).

Transfer Credit

In addition to the common guidelines outlined on the Transfer and Credit Options section, your program has other advanced credit requirements that are applied to each request including:

  • You must have completed the course or program no more than 3 year(s) ago unless a formalized articulation agreement is in place
  • You must have a minimum mark of A- in the course(s) or program

Read more about advanced credit or contact us about applying for credit for this program.

Tuition & Fees

This content is specific to the selected Sep 02, 2025 intake.

The tuition and fee amounts are estimates based on current academic year's rates. For financial planning purposes, please use these totals as an approximate estimate of your costs. Actual fees may vary by term and enrolment activities. Please refer to the tuition and fees page for more detailed information.

Tuition

Cost Per Credit: $340.00

View international tuition for upcoming intakes

How much does first year cost?
Domestic cost estimate
International cost estimate

Books, Supplies & Program Fees (est.)

Level 1 Term 1: $625
Level 1 Term 2: $625
Level 2 Term 1: $625
Level 2 Term 2: $625

Laptop: $1,800

View laptop requirement and specifications (PDF)

Scholarships & Awards

NAIT awards over $6 million in scholarships and bursaries to more than 4,000 students each year, with the support of donors and the government. A variety of awards are available, including ones for academics, community involvement, equity/diversity grants, bursaries for financial need, program-specific awards and more!

Learn how to apply for awards

Admission Requirements

This content is specific to the selected Sep 02, 2025 intake.

Minimum entrance requirements

 

The specific academic requirements you must meet to be considered for admission. Where applicable, the minimum accepted Alberta high school courses are listed in round brackets ( ). Equivalent or higher-level courses are also accepted.

Grade 11 Language Arts (English 20-2) Grade 11 Mathematics (Math 20-2 or Applied Math 20) Proof of English Language Proficiency

Not sure if you meet the requirements?

Learn more about how NAIT evaluates applications, and find resources on how to satisfy admissions criteria.

How applications are evaluated Submitting required documents

Dates & Deadlines

 
International
Applications Open:

Aug 01, 2024

 
International
Applications Deadline:

Once the program is full

 
Domestic
Applications Open:

Oct 01, 2024
 
Application Deadline:
Once the program is full
 
Term Start Date:
Sep 02, 2025

Seats are limited - Apply early! Applications will remain open for at least one month from the open date. If the program/waitlist fill after that date, applications will close.

International Applicants

This program accepts international students.

PGWP Eligibility

Graduates of this program are eligible to apply for a Post-Graduation Work Permit (PGWP), following Immigration, Refugees and Citizenship Canada (IRCC) requirements. Students must still meet all other PGWP eligibility requirements, including full-time and in-person study requirements.

Co-Op Work Permit

Optional Co-op: Students in this program can choose to move into a co-op pathway, which includes a mandatory co-op work practicum. International students who plan to participate in this option must apply for a co-op work permit and get approval before starting the work placement.

Learn more about PGWP and explore eligible NAIT programs.

Want to learn more about this program?

Thank you for your interest! We want to get you in contact with the right person to answer your questions. If you are a current or recently admitted student you can find program and course information as well as contact details for your program on the My Program page on the MyNAIT Portal.








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